• Develop strong, consultative relationships with existing customers to discover where our solutions deliver additional value. • Proactively explore new use cases that align with customer goals and collaborate with internal and customer stakeholders to create thoughtful account plans. • Use account mapping and stakeholder insight to engage influencers, champions, and decision-makers in a respectful, partnership-focused way. • Employ a mix of email, phone, social media, and events to maintain regular, value-driven contact. • Own the end-to-end subscription renewal process, driving a structured 12-month renewal cadence that balances consistent engagement with respect for customer preferences. • Maintain monthly touchpoints and lead quarterly business reviews to assess changing requirements and identify appropriate subscription adjustments. • Conduct strategic discovery to design renewal packages aligned to customers’ future goals. • Coordinate timelines, obtain necessary approvals, manage contractual paperwork, and shepherd renewals to timely, customer-aligned closure. • Own the full sales cycle from initial outreach to closed revenue while maintaining a consultative, customer-first approach. • Use MEDDPICC to perform rigorous qualification and prepare for world-class discovery informed by research before first contract. • Capture stakeholder needs, decision criteria, and success metrics to shape the opportunity. • Design and deliver tailored demos that reflect discovery insights and the needs of specific personas. • Prepare clear, compelling proposals aligned to stakeholder decision criteria. • Navigate negotiations, resolve obstacles, manage contract details, and drive the opportunity to a mutually beneficial close. • Use Salesforce as a strategic sales asset to maintain accurate, up-to-date opportunity records across the entire lifecycle. • Treat CRM stewardship as a value-driving responsibility that improves forecasting accuracy, team alignment, and customer experience.