Senior Manager, Marketing Data Ops, QA
Location
United States
Posted
5 days ago
Salary
$111K - $156.8K / year
Bachelor Degree8 yrs expEnglishPythonSQL
Job Description
• Lead the audience testing and operational oversight of quality assurance framework for communications delivered through proprietary marketing automation platforms
• Partner with Business Analysts and engineers reviewing technical documentation, foresee any data challenges and build test strategies to align to requirements.
• Translate technical campaign requirements into structured test plans, timelines, resource planning and effort estimation.
• Partner with data teams, solution architects, and IT to ensure proper system integration, data accuracy, and campaign execution readiness.
• Identify operational risks, process constraints, and cross-functional dependencies impacting testing procedures and campaign delivery. And suggest mitigation plans.
• Build, lead, and develop a team of QA analysts, set expectations, coach performance, and grow automation capabilities.
• Partner cross-functionally to redesign testing process to meet evolving data infrastructure and architecture.
• Investigate data discrepancies and complete root cause analysis on expedited timelines without impacting campaign deliverables.
Job Requirements
- Bachelor’s degree in computer science, engineering, mathematics or equivalent work experience.
- 8–12+ years of relevant experience in the field of Data management, business intelligence and data analytics.
- Significant experience in identifying and addressing Data gaps in the context of Marketing campaign infrastructure.
- High level of proficiency in SQL.
- Experience in statistical programming platforms like SAS/Python is a plus.
- Demonstrated QA mindset with the ability to apply knowledge of data sources, data flows and logics to help strengthen the Campaign build process.
- Prior experience leading a team of Data analysts, Data QA professionals in a campaign operations environment preferred.
- Working knowledge of relational database structures and data governance principles.
- Strong communication, organizational, and stakeholder management skills.
- Customer-first mindset with strong execution orientation.
- Builds and develops high-performing teams.
- Ensures clarity of roles, accountability, and performance standards.
- Communicates effectively with cross-functional partners.
- Escalates risks appropriately while driving resolution at the operational level.
- Demonstrates sound judgment in prioritization and resource allocation.
Benefits
- Medical, dental, vision and life insurance
- Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
- Tuition reimbursement up to $5,250/year
- Business-casual environment that includes the option to wear jeans
- Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
- Paid volunteer time — 16 hours per calendar year
- Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
- Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.
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