Sprout Social, Inc.

See social differently.

Vice President, Revenue Marketing

MarketingMarketingFull TimeRemoteTeam 1,001-5,000Since 2010H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

9 days ago

Salary

$238K - $328K / year

15 yrs expEnglish

Job Description

• Own and evolve Sprout’s global demand generation strategy to drive pipeline growth, revenue expansion and customer acquisition efficiency. • Architect and operationalize a unified funnel strategy across self-serve and sales-led motions, ensuring seamless digital experiences, clear handoffs and clear revenue accountability. • Lead and optimize inbound and performance marketing functions to improve conversion rates, accelerate pipeline velocity and maximize ROI. • Establish scalable operating models that align Marketing, Sales and Rev Ops around shared pipeline and revenue targets. • Define and manage marketing performance metrics across pipeline, bookings, CAC, LTV and overall return on investment. • Sponsor and implement AI-driven innovation to increase experimentation velocity, team productivity and marketing effectiveness. • Support expansion into new geographies and markets with scalable, repeatable demand frameworks. • Build, develop and scale a high-performing, accountable marketing organization.

Job Requirements

  • 15+ years of experience building and scaling B2B revenue marketing and demand generation engines in complex go-to-market environments.
  • 7+ years in senior leadership roles, including building and scaling marketing teams.
  • Demonstrated success driving cross-functional revenue initiatives in complex go-to-market environments.
  • Deep fluency in demand generation metrics, funnel optimization and marketing technology (e.g., Marketo, Salesforce).
  • Experience scaling global demand programs while maintaining a strong experimentation roadmap.
  • Excellent executive communication and storytelling skills.

Benefits

  • Premium BCBSIL medical, dental, and vision insurance for you and your eligible dependents.
  • Full, free access to Modern Health for you and your dependents, including coaching, therapy sessions, and digital wellness resources.
  • 401(k) plan with a 50% company match on your first 6% of contributions (a 3% total match).
  • 100% employer-paid Life and Disability insurance for your peace of mind.
  • A flexible PTO policy, supplemented with additional company-wide Rest & Recharge days throughout the year.
  • Up to 16 weeks of paid leave for new parents to support you in expanding your family.
  • A $1,000 USD annual Lifestyle Spending Account to spend on your physical, mental, and financial well-being.
  • A one-time $550 USD stipend to set up your home office, plus a monthly $50 USD stipend for internet.
  • 16 hours of paid volunteer time annually, plus a $100 annual match for your charitable donations.
  • Access to pre-tax commuter benefits, subsidized child/eldercare, discounted pet insurance, and no-cost personalized financial wellness support.

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