Field Marketing Manager - New Home Construction
Location
United States
Posted
9 days ago
Salary
Not specified
No structured requirement data.
Job Description
š Location: Denver, CO area (remote with heavy local/regional travel)
š„ Team: Marketing
š§ Reports to: VP of Marketing, Policy & Regulatory
š¼ Type: Full-time (exempt)
š Job details
Dandelion Energy is seeking a driven, strategic Field Marketer to serve as our on-the-ground expert and brand ambassador in on the East Coast, focused on supporting our largest homebuilder partners.
This mid-level role blends relationship building, sales enablement, localized marketing strategy, and hands-on event execution. You will work directly with builder sales teams to ensure homes equipped with Dandelion geothermal systems are successfully marketed and sold to homebuyers.
Youāll also play a key role in educating and exciting the broader ecosystemāincluding homebuyers, realtors, and local partnersāthrough events, trainings, and community engagement that help make geothermal the industry standard for new home construction.
This role is full-time with extensive travel (50%+) across Colorado. While the position offers flexibility, it is not a traditional 9ā5 role and will include occasional evenings and weekends to support events and builder activities.
š ļø Responsibilities
Builder Relationship Management & Sales Enablement
Build deep, trusted relationships with homebuilder sales teams.
Ensure builder teams have the training, resources, and collateral needed to confidently educate homebuyers about geothermal systems.
Develop localized strategies and tools to help builders successfully market geothermal homes.
Field Marketing & Event Activation
Represent Dandelion at builder events, realtor gatherings, and homebuyer education events.
Plan and execute local activations that generate awareness, excitement, and demand for geothermal-powered homes.
Serve as a brand ambassador for Dandelion within builder communities and local housing ecosystems.
Strategy & Collateral Development
Support field marketing strategy for the new-construction vertical across the Eastern U.S.
Create, localize, and manage execution of brochures, point-of-sale materials, signage, digital assets, and presentations tailored to builders and homebuyers.
Market Feedback & Intelligence
Serve as the āvoice of the homebuyerā and builder partner, gathering real-world insights from the field.
Capture feedback from builder teams, homebuyers, and partners to inform marketing strategy, messaging, and product development.
Provide actionable insights to Dandelionās Marketing, Sales, and Product teams to improve go-to-market effectiveness.
Travel up to 50%+ across Colorado/midwest to work with builder partners and support events.
šÆ Weāre looking for:
Energized by being customer-facing and building strong relationships.
A confident presenter who can effectively engage builders, realtors, and homebuyers.
Curious about the market and motivated to gather on-the-ground insights that shape strategy.
Highly self-directed, resourceful, and comfortable figuring things out as you go.
Flexible and excited by a role that includes travel and occasional evening or weekend events.
Passionate about clean energy, sustainability, or climate solutions (professional experience in these areas is a plus).
ā Must-haves
3ā5 years of experience in field marketing, channel marketing, sales enablement, events marketing, or builder marketing.
2+ years experience building measurable marketing programs that drive awareness and sales outcomes.
Exceptional presentation and public speaking skills.
Proven relationship-building ability with external partners (B2B2C a bonus).
Strong written and verbal communication skills.
Ability to travel extensively (50%+).
Bachelorās degree
š Bonus points for:
2+ years experience in home construction, real estate, working with homebuilders, and/or high-value B2C tech.
1+ years experience driving demand for a new or niche category.
Field marketing in a builder or developer ecosystem.
Experience in clean energy, sustainability and/or climate solutions.
Bachelorās degree in Business, Marketing, Communications or similar discipline
š¼ About Dandelion
Dandelion Energy is transforming how homes are heated and cooledāstarting from (below) the ground up. As the nationās leading residential geothermal company, we design, install, and maintain all-in-one heating and cooling systems that are cleaner, quieter, more affordable, and up to 4Ć more efficient than traditional HVAC. Our focus is on large, enterprise deployments with major homebuilders, helping bring geothermal to more homes, faster.
Backed by Google Ventures (GV) and other top tech investors, our end-to-end geothermal solution is challenging the status quo in residential heating and cooling. Weāre scaling strategically and intentionally to meet growing demand. Our mission is simple and bold: to make geothermal the default choice for heating and cooling in the U.S.
š³ Why Dandelion
Dandelion Energy is at the forefront of the transition to clean, efficient home energy. Our team has delivered thousands of high-quality geothermal installations across the country, helped elevate geothermal heat pumps nationally, and played a meaningful role in advancing electrification-friendly policy at both the local and federal levels.
Weāre a multidisciplinary, mission-driven team spanning hardware engineering, HVAC, drilling, solar finance, behavioral economics, and startup operations. Together, weāre building something complex, impactful, and designed to scale ⦠work that directly shapes how homes are powered for decades to come.
At Dandelion, youāll find a collaborative, fast-paced, and inclusive culture where curiosity, ownership, and cross-functional teamwork are core to how we operate. Our nationwide team is united by a shared commitment to sustainability and a belief that clean, affordable heating and cooling should be the standard.
Weāre driving a wholesale shift in how homes are heated and cooled. Join us.
š Benefits & Perks
Medical (including mental health), dental, vision, and pet insurance
401(k) plan
Commuter benefits
Generous paid sick leave, vacation, and parental leave
Learning & development support, including on-the-job training and virtual courses
Pet insurance
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