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Sr Technical Marketing Operations Manager
Location
United States + 1 moreAll locations: United States, United Kingdom
Posted
9 days ago
Salary
Not specified
No structured requirement data.
Job Description
Role Description
This role involves supporting Email and Mobile Push communications by building marketing and product communications.
- Build and deploy campaigns and journeys using Iterable (experience with Responsys, Braze, Exact Target or similar tools welcome)
- Demonstrated advanced proficiency in leveraging AI tools and automation to design, execute, and optimize marketing campaigns
- Work in lockstep with Customer Marketing and Product Marketing to plan and execute messaging strategies across email, in-app, and other channels
- Collaborate with business stakeholders (e.g., Marketing, Product, Analytics) to gather and translate technical specifications into campaigns and automation requirements
- Work with data engineers to help design, implement, and maintain system integrations between Iterable and upstream systems (e.g., HighTouch, Snowflake, eCommerce platforms, data lakes)
- Develop and support data pipelines (batch and real-time) to ensure timely and accurate delivery of audience, events, and transactional data into Iterable
- Own and optimize API-based integrations using Iterable’s REST API and event/webhook framework
- Implement robust data mapping and transformation logic to align source data structures with Iterable’s user profiles, custom events, and catalog data models
- Create and manage workflow automation and trigger logic for event-based campaigns (e.g., abandon cart, lifecycle messaging)
- Collaborate with cross-functional teams (Marketing, Data Engineering, Analytics, DevOps) to ensure campaign readiness and data accuracy
Qualifications
- 5+ years of experience integrating and supporting enterprise email/SMS platforms such as Iterable, Salesforce Marketing Cloud, Adobe Campaign, or similar
- Strong proficiency in building and managing API-driven workflows, including RESTful service integration and webhook/event handling
- 5+ years of experience in SQL and working with relational databases or data warehouses (e.g., Snowflake, Redshift, BigQuery)
- Extensive experience with email or in-product lifecycle marketing campaigns
- Experience in designing and maintaining data pipelines for syncing customer profiles, events, and catalog data into messaging platforms
- Strong understanding of data mapping, schema validation, and identity resolution in omnichannel marketing contexts
- Solid grasp of email/SMS deliverability principles, consent management, and compliance (e.g., CAN-SPAM, GDPR, CCPA)
- Excellent communication and stakeholder management skills for gathering requirements and coordinating across Marketing, Data Engineering, and Analytics teams
- BA/BS in marketing or related field preferred
Requirements
This position will report to the Director of Marketing Operations and may require up to 20% travel.
Benefits
- Comprehensive medical, dental, and vision insurance coverage
- Employee Referral Bonus Program
- Wellness programs
- 401k and employer matching for US Employees
- Comprehensive Time Off policy
- An opportunity to do something great for yourself and the world!
Job Requirements
- 5+ years of experience integrating and supporting enterprise email/SMS platforms such as Iterable, Salesforce Marketing Cloud, Adobe Campaign, or similar
- Strong proficiency in building and managing API-driven workflows, including RESTful service integration and webhook/event handling
- 5+ years of experience in SQL and working with relational databases or data warehouses (e.g., Snowflake, Redshift, BigQuery)
- Extensive experience with email or in-product lifecycle marketing campaigns
- Experience in designing and maintaining data pipelines for syncing customer profiles, events, and catalog data into messaging platforms
- Strong understanding of data mapping, schema validation, and identity resolution in omnichannel marketing contexts
- Solid grasp of email/SMS deliverability principles, consent management, and compliance (e.g., CAN-SPAM, GDPR, CCPA)
- Excellent communication and stakeholder management skills for gathering requirements and coordinating across Marketing, Data Engineering, and Analytics teams
- BA/BS in marketing or related field preferred
- This position will report to the Director of Marketing Operations and may require up to 20% travel.
Benefits
- Comprehensive medical, dental, and vision insurance coverage
- Employee Referral Bonus Program
- Wellness programs
- 401k and employer matching for US Employees
- Comprehensive Time Off policy
- An opportunity to do something great for yourself and the world!
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