ECommerce Manager, Digital Shelf
Location
California
Posted
34 days ago
Salary
$105K - $125K / year
Bachelor Degree5 yrs expEnglish
Job Description
• Own and develop a content project management system for content deployment (creation, implementation, syndication, and analytics) across retailer.com and marketplaces
• Responsible for managing content syndication internal and external PIMs and DAMS. Co-own syndicator vendor relationship with Olipop Sales Operation team.
• Direct digital shelf ownership of 5 key accounts (Amazon, Instacart, Walmart, Target, Kroger) and oversee the syndication of the rest across Content, Search, and Rating and Reviews.
• Manages weekly/monthly/quarterly reporting cadences for various internal and external stakeholders of content performance, digital shelf KPIs, SEO and tactical execution.
• Work cross functional with Sales, Commercial and Marketing teams to help provide strategy/best-practices on distributor media & other marketing activations
• Identify new content opportunities, tech or data partners that can help Olipop grow our digital shelf presence and drive sales
Job Requirements
- 5–8 years of experience in ecommerce, digital shelf, or omnichannel content management within a CPG, food & beverage, or consumer packaged goods organization.
- Demonstrated experience managing digital shelf execution across grocery and mass retailers (e.g., Amazon, Walmart, Target, Kroger, Instacart, regional grocers).
- Hands-on experience with content syndication platforms, PIMs, and DAMs (e.g., Salsify, Syndigo, or similar tools)
- Strong understanding of Retailer.com content requirements, SEO fundamentals, search taxonomy, and onsite merchandising principles.
- Proven ability to analyze digital shelf KPIs and translate data into insights and executional improvements.
- Experience working cross-functionally with Sales, Marketing, Commercial, and Operations teams in a matrixed CPG environment.
- Highly organized project management skills with the ability to manage multiple retailers, timelines, and stakeholders simultaneously.
- Strong communication skills with the ability to influence without authority and present insights clearly to internal teams
Benefits
- Health insurance
- Flexible work arrangements
- Professional development programs
- Remote work options
