• Owns key aspects of the Community Fundraising strategy and business outcomes • Accountable for department-level GDV, engagement, and activation goals • Determines where to invest, experiment, scale, or pull back across activation types based on ROI, brand risk, and organizational capacity • Partners with senior leadership to evolve Community Fundraising into a durable growth engine • Anticipates market, nonprofit, and community trends to inform multi-year strategy and positioning • Partner with external agencies to drive measurable improvements in fundraising campaign performance • Works with Sr. Director to align with senior cross-functional leaders around shared priorities • Partners closely with Product and Technology leadership to influence roadmap direction • Represents Community Fundraising in senior leadership forums • Builds strong executive-level relationships across the company • Acts as a key decision-maker and escalation point for complex activations • Leads and develops a multi-disciplinary team responsible for activation strategy